Design and Build of a new CRM Ops team
CVM People were engaged to support the design and build of a new campaign ops team, following our successful MarTech implementation project.
CVM Capability 301
Our consultancy & resourcing services cover all areas of our Customer Value Management (CVM) maturity model, known as the 9-Box Capability Model.
Evolving from product to customer centric insight with Customer Profiler
Our client, a heritage brand with an impeccable track record for above and beyond service, were looking to transition from a traditional, product sales focused approach to a more customer centric approach to drive growth.
Data Management & Commercial BI
Our client was struggling with poor quality, manually produced exec and commercial BI. The data layer and reporting tools were badly outdated due to a history of neglect and a lack of data strategy or efficient operating model
Unlocking Customer Value
Your customer base is your biggest asset. So, are you doing everything you can to deliver the best possible experience at each interaction?
Exec Search- B2B Strategic Sales
The MD of our client wanted to re-shape their existing leadership team by introducing a new senior appointment to oversee their entire B2B estate, inclusive of product and marketing
Data and Customer capability Transformation
We re-shaped the Player Relationships strategy, and Identified the use cases that would deliver the biggest change and built the business case for change and obtained approval from the UK board to the change programme.